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Is your Brand protected here and overseas?


Do you own your logo? Trade marking your brand.

Many businesses outsource a designer or design company to create a logo for them, although you paid other people to create YOUR logo, who actually owns it? In Australia, logos are considered Intellectual Property (IP) and are protected by copyright as artistic works. Essentially, logos are owned by the creator of the logo unless there has been a transfer of ownership in place OR otherwise clearly stated in the contract agreed upon by the parties involved.

If this agreement does not exist, it is safe to assume that the logo belongs to the creator, even though you hired them to make the